ART Grand Est
Website
- Strategy
- UX / UI Design
- Art direction
- Admin system
- Back end
- Front end
Supporting and developing tourism and innovation, the Agence Régionale du Tourisme Grand Est entrusted us with the creation of its new digital platform to design a website to serve an ambitious concept: Smart Tourism, intended to build a more responsible and attractive tourism on a local, national and international level. Designed to highlight the initiatives undertaken by the institution, the site was the subject of an extensive UX thinking to meet the requirements of the wide range of audiences involved. The sober and elegant art direction serves the modularity of the tool and the richness of the contents to create a perennial and intuitive digital platform.
A subtle work of grid supported by guidelines come to wedge the visual and textual elements.
